Big News! We won Ad Age Small Agency of the Year.

Building Brand Engagement

As the economy has allowed leading manufacturers to build a more direct relationship with clients and their customers, the ability to create engaging storytelling that represents the company’s values and culture has never been higher. The age of accessible technology has required a new level of transparency for manufacturers to share their processes and expertise with the world. This has given rise to a huge opportunity for global manufacturers to build marketing assets that influence direct brand engagement by every member of their sales chain. That’s where our agency shines.

Creative Energy has proven to be one of the most capable and effective partners for brands to evolve and win more market share in this new economy. The level of direct experience within the manufacturing sector has given Creative Energy the ability to build stories that give manufacturers better brand equity to their audience. Our talented team of creative professionals has years of experience building industry leadership positions for major global manufacturers.

Our agency leadership has built a team of professionals in the areas of creative, production, account services, market intelligence, digital development, and marketing analytics that consistently build some of the most highly-regarded advertising and marketing campaign assets for our clients. The core mission has never changed though, Creative Energy has always followed the directive to champion our client’s brands and grow as they grow.

We understand the need to balance brand awareness and client chain support when building compelling messages to the manufacturing industry. When dealing with companies that provide products and services in an OEM, Tier 1, or Tier 2 supply chain model, the core insights are innovation, profitability, and efficiency. Clients and customers you need to engage are, by their very nature, very aware of margin defense and quality support. The story must come from a peer leadership position, giving your manufacturing brand the ability to differentiate itself from competitors. That’s what Creative Energy excels at producing, and that’s what creates true brand loyalty.

Our team is lead by a group of creative executives that have come from some of the largest agencies around the country. They are supported by a team of account executives with decades of direct experience within manufacturing organizations. They bring insights and processes, having worked on campaigns for some of the largest global brands in multiple industries. These innovative professionals lead a team of art directors and production designers that have worked on campaigns for clients like General Shale Brick (US), Siemens (GLOBAL), Parker Haniffin (US), Tuff Torq (JAPAN), Ajinomoto Foods (JAPAN), FLAT Tech (AUSTRALIA), Arriscraft (CANADA), and many more.

Our passion for manufacturing inspires all members of our team to be thought-leaders in brand positioning and technology integration in order to help our clients expand to their next level of growth. Creative Energy’s continued success as a full-service marketing and advertising partner with our clients is guided by our vast resource of experience and our undying drive to improve the messages we create.

If you’re ready to accelerate your brand’s growth in the industry, we are confident that our team can bring new insights into your brand and help you build a targeted message that engages your audience. After all, creative work is only as good as the results it can demonstrate—and Creative Energy has been delighting clients and captivating customers for 27 years, longer than most agencies in our industry have been around.

Today is the day to change your brand’s course for success, and it only takes a minute to begin. Contact the Creative Energy team, and let’s begin the discussion of how you will succeed in the next decade. We have the tools, and we are confident you have the passion to get there. Let’s do it together!


MODwater Campaign

MODwater Campaign

The Hoshizaki penguin is synonymous with dependability and customer satisfaction. This new campaign showed how several specific, new product benefits hit pretty close to home for users, and for the penguin. We educated B2B viewers with sustainability and profitability messaging through online video, print and infographics.

Mullican Flooring

Sample Something Real

Mullican Flooring prides itself by making the world’s best premium, real hardwood flooring. We wanted to convey both the high quality and authenticity in the design of their sample books and mailers in a way that makes consumers understand that they’re not just looking at a home-building product, they’re looking at a historical artifact that connects them with nature with every step they take.

General Shale

MyDesigns App

As a leading manufacturer of brick, block, and stone building materials for both residential and commercial applications, General Shale has developed a wide variety of options to evaluate.

Bonnell Aluminum

Bonnell Unite

Bonnell Aluminum needed tools to help align and communicate culture and messaging across multiple locations as they grew their business.

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