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June 28, 2022

Three Ways to Grow Your Food Brand in 2022

A decade of Food Empires, built on social Modern brands are born on social media. It’s where they find their people. Where they nurture long-term relationships. These brands became household names with little more than a beautiful photo, a thoughtful caption, and a commitment to simply keep posting. Food brands have harnessed this power for

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June 16, 2022

Insights on How Technology is Changing the Face of Foodservice

Driven by lessons learned from the pandemic, venture capital and budding technology, the world of foodservice is changing through technology built for the segment. Can operators keep up with the tech and will it really make a difference as consumers address roaring inflation on everything from gasoline to menu prices? Here are some insights. It’s

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May 26, 2022

The Perfect Fit is S#!T

Fit. It’s an interesting word. A word many hiring managers use all the time. “Sorry, we don’t feel like you are a good fit at this time” or “you’d be a good fit if you had experience working on healthcare clients or car clients or cosmetic clients”. Or “you’re talented but don’t fit our culture.” 

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May 13, 2022

A Train Town in Transition

Creative Energy has been assisting tourism and economic development organizations build strategies and messaging support to brand their points of difference for more than a decade. This is a great example of pulling the elements of success together into a successful, cohesive strategy. Here’s a story centered on my hometown…. I was born in a

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