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July 23, 2024

Food Waste Gives Birth to New Opportunities

People closest to me know that I am a huge proponent of recycling. It’s not hard to recycle or upcycle, just do it! Working at Creative Energy, which is an agency that primarily focuses on food marketing, naturally, I watch and read food related stories along with my other interests, including recycling. This past weekend, one video to another led me down a path of food waste, and it was shocking. But there is hope.

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July 23, 2024

Creative Energy Hires Marketing Veteran As Account Director

Creative Energy has appointed Michelle Hartmann as Account Director. The veteran marketer will foster and maintain client relationships to grow the agency’s business

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July 18, 2024

Out Of The Woods And Onto The Page

So, a few years ago I wrote and illustrated a children’s book. A couple years later I made another one. Now, I’m part way through a third. I had already worked on a few books professionally, but that was really more about bringing a client’s vision to life. No matter how much of my work went into those books, they were all still ultimately someone else’s story. I was finally compelled to make my own, start to finish. The whole endeavor is the very definition of a passion project because honestly, I’ve wanted to make my own kid’s book since I was a kid. And it turns out when you grow up, you can just do that. For fun.

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July 1, 2024

Ever Heard Of FSMA? Here’s Its Tremendous Impact On Supermarkets & Restaurants

Food manufacturers have been preparing for the U.S. Food & Drug Administration’s Food Safety Modernization Act (FSMA) for more than a decade. The new regulations, designed to protect consumers from foodborne illnesses, will have a significant impact on supermarkets wholesalers, distributors, and restaurants.

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